Hilton launches online room selection by floorplan

Regarding to this text, the hotels Hilton have found a new way of doing reservations online.
The fact to book a room selecting from the floorplan is a concept borrowed from the airlines.
But it's pretty new in this sector (hotels) and we can say that for the moment, Hilton Hotels is on a niche.
Of course at the moment it's just planned for special guests who already have a loyalty card (Hilton Diamond and Gold HHonors) at the beginning 2007 and then it will be apply to all hotels and guests !!!

This is a great answer to a real need expressed by guests to choose their rooms.

Brand names resonate when it comes to online bookings

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As showed in the text, the consummers are more and more using the web as travel planner...
And of course the plus points it brings to the customers are almost the same as they are for hoteliers.

“People go online to save time and to save money”

As i can see in my own professional experience the hotels are very interested in using the web to sell their room nights because of the same reasons...

This will probably be in 10 years, the only way to plan a trip !!!